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Social marketing: changing behaviors for good

By: LEE, Nancy R.
Contributor(s): KOTLER, Philip.
Material type: materialTypeLabelBookPublisher: Los Angeles: Sage, 2016Edition: 5th ed.Description: 567 p.ISBN: 9781452292144.Subject(s): Social marketing -- Behavior modification
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Item type Current location Call number Copy number Status Date due
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HF5414 LEE (Browse shelf) 000664 Available
Open shelf books Open shelf books Main Library
HF5414 LEE (Browse shelf) 000665 Available

Includes bibliography and index

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