MIDDLETON, Victor T.C. <br/><br/>
Marketing in travel and tourism 

 - Fourth 
 - Oxford   Butterworth-Heinemann  2009 
 - 502p. 
<br/><br/>Includes bibliography and index 
<br/><br/><label>ISBN: </label>9780750686938 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourist trade <br/>Tourism --Marketing.